It is a source of great joy for DFID to 
        join Development Alternatives (DA) in their Silver Jubilee celebrations. 
        Over the years, we have witnessed DA establish itself as a civil society 
        actor in India, contributing significantly to sustainable development 
        and poverty reduction among the most underdeveloped communities. We 
        extend our heartfelt greetings to DA on their tremendous success and 
        growth. 
        
        DFID has enjoyed a long-standing partnership with DA in the field of 
        development. Formally, this journey began in the 2002, when DFID India 
        delegated DA and Pricewaterhouse Coopers (PwC) the responsibility of 
        managing the Poorest Area Civil Society (PACS) Programme. Running over 
        seven years, the PACS Programme is our largest civil society initiative, 
        focusing on the 100 poorest districts in India in the states of Bihar, 
        Chattisgarh, Jharkhand, Uttar Pradesh, Maharashtra and Madhya Pradesh. 
        It is a key vehicle for DFID to reach out to and work with the poor and 
        marginalised Indian societies.
        
        Clearly, managing a programme of this scale was not a straightforward 
        task. DA had to establish a robust and dynamic management arrangement 
        and ensure that the programme maintained a strategic focus with 
        cross-programme impacts as well as lesson learning, and that individual 
        project components were sound and DFID funds were properly used and 
        accounted for. What made the task even more daunting was implementing 
        the programme in the most difficult, remote and service-deficient areas. 
        Also, seven years ago, it was the first anti-poverty civil society 
        initiative ever taken up on such a scale. 
        
        The management consultants rose to this challenge earnestly. One of 
        their most important contributions was a decentralised and 
        cost-effective management system. They put in place a strong governance 
        structure which ensured that that the programme made steady and 
        consistent progress, making certain that the grants and monitoring 
        systems functioned well, with minimal corruption or improper 
        utilisation. Similarly, utmost integrity was maintained in the selection 
        of project proposals through a strictly independent committee with 
        systematic turnover of members. The first annual review conducted by 
        independent evaluators in November 2002 noted that ‘solid progress had 
        been made in the programme and that it had invoked a very good response 
        from the CSO in target areas’.
        
        What made PACS unusual was that it brought together a large number of 
        diverse civil society groups onto one platform, simultaneously ensuring 
        context-sensitive project implementation across different locations. 
        Building extensive programme outreach was yet another expectation that 
        the management consultants managed admirably. This was done through an 
        innovative model aimed at reaching out to the most marginalised social 
        groups, especially in areas where the CSO presence then was either 
        minimal or non-existent. The programme reached 19,500 villages in 94 
        remote rural districts, engaged in rights action with more than 600 
        civil society organisations and nearly 2.5 million poor and marginalised 
        people.
        
        To ensure optimum quality, DA brought in expertise from different areas 
        and consistently engaged with different stakeholders. This helped open 
        dialogue on several neglected and difficult issues of vital importance 
        such as social exclusion, gender and disability. The National Advisory 
        Board (NAB) and the Project Selection Committee (PSC), comprising 
        members with wide and extensive experience, offered valuable advice 
        which ensured programme quality. What was significant was the way in 
        which DA aligned the ideas fro m many stakeholders into a meaningful 
        actions and outputs that translated into perceivable gains for the poor.
m many stakeholders into a meaningful 
        actions and outputs that translated into perceivable gains for the poor.
        
        The programme was successful in enhancing the marginalised groups’ awareness of their rights and building the capacity of civil society to 
        help claim these rights, thus helping the poorest people get their 
        entitlements to public investments and services. It also enabled the 
        women to whole heartedly participate in local governance, with more and 
        more women getting elected, attending meetings and engaging in 
        discussion and decisions. 
        
        The programme’s successful implementation offers some global lessons for 
        civil societies – first by showing that civil society can address 
        poverty over a large geographical area and not become limited to islands 
        of excellence; and second by proving that civil societies can lead to 
        large programmes, scale up the existing ones and increase its impact at 
        the ground level. 
        
        The PACS programme was brought to a successful close in April 2008. 
        Sharing this journey with DA has enriched DFID’s experience and helped 
        us see how social transformation can happen through processes of demand 
        creation, awareness-building, empowerment, social mobilisation, and 
        building organisational capacity for rights-based work. DA’s 
        contribution to managing the programme will continue to serve as an 
        important model for DFID’s future engagement with civil society in 
        helping to fight poverty in India. 
        q
        
 
        
        Ritu Chhabra
        Programme Officer DFID India
        r-chhabra@dfid.gov.uk