- ‘food, clothing and shelter’ may have been coined keeping the basic
needs of the human being. However, over time, a multitude of factors
have brought in elements of globalisation and commercialisation into our
lives and have increased our demand for packaged products and services.
The impact of globalisation and
growing access to information coupled with the rapid growth in the
Indian economy has greatly accelerated discretionary expenditure amongst
the growing Indian middle class. The manifestation of this is seen in
the increased per capita consumption and the amount of waste being
generated. India generates about 0.1 million tonne of municipal waste
everyday, amounting to 36.5 million tonnes annually.
As we can see, waste is
generated in some or the other form by us and we are completely
affecting nature by dumping our waste in landfills, in the seas, etc. To
address the above problem and to add value to the generated waste, a new
sector has emerged tagged ‘waste recycling’.

Recycling is a process by which
we add value to the waste generated and hence form products which in
their present form would have higher value. Recycling of anything and
everything is possible such as recycling of waste paper, fly ash, solid
and bio waste.
Recycling opens an entirely new
sector and has immense potential. Hence it is emerging as an area that
is creating new livelihood options for unskilled and semi-sk
illed
human beings by setting up new recycling-based enterprises in both semi
urban and urban areas. There are numerous recycling technology providers
who provide solutions for waste materials such as paper waste, fly ash
waste from thermal power plants, used tetra pack cartons, cotton rags
from industries, etc. The above ‘waste to wealth’ technologies rely on
simple production techniques and minimal mechanisation. This innovation
enables easy operation of the machinery by women and even by differently
abled individuals.
There are different types of
waste to wealth technologies available in the market.
Some of the above-mentioned
wastes to wealth technologies are sole proprietary technologies such as
the paper recycling technology and the Tetra Pack recycling technology
while other areas have multiple vendors.
Recycling enterprises could be
established in semi urban and rural areas subject to raw material source
availability and targeted market outreach including low cost sanitary
napkin technology which is ideal for a rural area as the targeted buyers
of the prepared product are the BoP (Bottom of Pyramid) people and
positioning the enterprise in rural areas would generate livelihood
opportunities for people in these areas itself.
These recycling enterprises or
waste to wealth enterprises can help generate sustainable livelihood
opportunities for people in semi urban and rural areas by providing
financial stability and a higher standard of living.
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